Have you ever thought someone was staring at your chest but wondered if you'd only imagined it? Well, thanks to Nestlé Fitness's bra cam, one woman had a chance to see just who was ogling her, and it turns out it's a pretty big group.
In honor of October serving as Breast Cancer Awareness Month, the Swiss food and beverage company is reminding women to check themselves by outfitting a hot pink bra with a camera and sending a volunteer out to put it to the chest, er, test.
Now, some detractors have pointed out that, of course, men, infants, dogs, and even other women are going to stare at a pair when they're wrapped in a cotton candy-pink brassiere, but still. If the concept behind the project raises awareness and encourages woman to examine their breasts, why not?