40 of the Hottest Holiday Toys at Target That Will Be Topping Kids' Lists

Mandy Velez | Sep 13, 2019 Shop
40 of the Hottest Holiday Toys at Target That Will Be Topping Kids' Lists
Image: Target


The holidays officially here! And for most families, this means gifts. And if that's not the style of some families (hey, we don't judge!) there will always be a new crop of birthday parties. At the least, those certainly will require some sort of toy gift at some point. Target is anticipating this and has parents' backs, as the store just released its top toys of 2019 list. At the least, it knows there are planners out there, or folks who may start thinking ahead for the festivities.

Target says its also ramping up the quality of its toys and making sure customers know they can come there for their child's play needs. It's expanded its toy inventory to include over 10,000 items, so this list is guaranteed to be comprehensive.

"In 2018, we made strategic investments to position Target as the ultimate destination for toys, including an expanded assortment and playful, reimagined in-store and digital experiences," Christina Hennington, senior vice president, merchandising at Target, said in a press release. "This year, we're building on that success. Coupled with our expanded fulfillment options, including our popular same-day services, we're making it easier than ever for families and gift givers to choose Target this holiday season."

Some toys are well-known, while others are may be exclusive to Target, but all are big hits this year and good to have on the toy radar the next few months.

Another cool thing? The toys are diverse based on big names and classic titles alike. There's Barbies, Beyblades, board games, gaming systems, and more. Basically, there's something for every kid -- maybe even adults who are kids are heart. Again, we don't judge!

The brand also says it plans to have more in-store events for kids over the next few months and make more toy announcements soon. But this top toy list is an amazingly fun place to start.

  • Ryan's World Mega Mystery Treasure Chest


    Treasure chests are a classic kid ruse and this one from Ryan's World delivers on that. The pirate's booty includes mystery figures, Build-a-Ryan figures, gold coins, gem putty, and of course, skeleton keys to unlock the surprises.

    Ryan's World Treasure Chest ($80, Target)

  • Animal Planet Extreme T-Rex Adventure Playset


    Dinosaurs are fan favorites in the kid department -- so it's no wonder that a toy T. rex would top the toy list. This set has everything to recreate a Jurassic world, from the T. rex figure, a smaller dinosaur, plane figure, and treehouse.

    Animal Planet Extreme T-Rex Adventure Playset ($40, Target)

  • PAW Patrol Super Mighty Pups Lookout Tower


    The Mighty Pups will be ready for whatever comes their way with a Lookout Tower. It features a real, working telescope and an elevator to bring the patrollers up and down the tower.

    PAW Patrol Super Mighty Pups Lookout Tower ($100, Target)

  • PJ Masks PJ Seeker


    Villains don't stand a chance against this PJ Seeker from PJ Masks. They have lights, sounds, and a detachable carrier that can fit up to four vehicles. There's also a pull-out ramp and side door. 

    PJ Masks PJ Seeker ($55, Target)

  • Our Generation Movie Theater Playset


    Dolls have playhouses, cars, and pools, but movie theaters? They do now, thanks to this Our Generation movie theater that features a ticket booth when closed, and on the inside it has seating, a movie screen, and popcorn machine.

    Our Generation Movie Theater Playset ($150, Target)

  • Barbie Malibu House


    Speaking of dollhouses, classics will never go out of style, and neither will a Barbie house like this one. Per its description, this two-story home features six rooms including a kitchen, dining room, living room, bedroom, bathroom, and outdoor patio. It comes with furniture to match.

    Barbie Malibu House ($100, Target)

  • L.O.L. Surprise! Amazing Surprise

    L.O.L. Surprise! Amazing Surprise

    L.O.L. Surprise toys are all the rage, but a special "Amazing Surprise" is coming soon and Target believes it will top the best toys of the year charts. Given their popularity, we think so too.

    L.O.L Surprise Toys (prices vary, Target)

  • Jetson Strike Hoverboard


    It is 2019, so a best toy list wouldn't be complete without a hoverboard. This one features all-terrain wheels with LED lights on them and 100% electric power.

    Jetson Strike Hoverboard ($150, Target)

  • Viro Rides Vega 2-in-1 Scooter


    A scooter is a must-have for the adventurous kid and certainly makes playing outside much more fun. The Viro Rides Vega Scooter is an electric scooter that also transforms into a mini bike with a battery life of up to 40 minutes.

    Viro Rides Vega 2-in-1 Scooter ($300, Target)

  • Hot Wheels Colossal Crash Trackset


    Hot Wheels tops the toy list again, this time with its brand new 2019 Colossal Crash Trackset. It's layout is 5 feet wide, making it this company's biggest track yet.

    Hot Wheels Colossal Crash Trackset ($100, Target)

  • Beyblade Burst Turbo Championship Clash Battle Set


    Beyblade battles reached an apex this year with the Championship Clash battle set, landing it a top spot on the top toy list for 2019. Along with the Beystadium, the toy comes with two right/left-spin launchers, six battling tops, and a bracket notepad to track tournament progress.

    Beyblade Burst Turbo Championship Clash Battle Set ($80, Target)

  • Marvel 'Avengers: Endgame' Titan Hero Series


    This Marvel Avengers: Endgame set, based on the 2019 movie, have all of the film's favorites (in a 12-inch size). Kids will love it, but it also makes a solid collectors' item.

    Marvel Avengers: Endgame Titan Hero Series ($80, Target)

  • Monster Jam Mega Grave Digger RC


    It doesn't get any more monster than this Monster Jam Mega Grave Digger truck. It's lightweight but strong enough to roll over obstacles in its path. Another cool feature: it can be controlled from up to 250 feet away.

    Monster Jam Mega Grave Digger RC ($100, Target)

  • Fortnite Jumbo Loot Llama Piñata


    Fortnite be one of the most talked about, or danced to, game in 2019. And this is why kids will love the Jumbo Llama Piñata. Instead of candy, it's filled with "two 4-inch figures, weapons, back bling, exclusive building materials, and so much more."

    Fortnite Jumbo Loot Llama Piñata ($71, Target)