Stores That Bow to Bigoted Customers Should Be Boycotted

all-american muslimBack when TLC announced it would be airing a new show All-American Muslim, it was clear a (hopefully) very small group of viewers would react negatively to the show's aim: to illustrate how regular American-Muslim families in Dearborn, Michigan face  "misconceptions and conflicts outside and within" their own community, and to open many Americans' eyes to this. I just didn't think that niche group of bigots would actually rock the boat in any significant way.

Disappointingly, it seems they have.


A conservative group known as the Florida Family Association recently went after Lowe's Home Improvement for advertising during the show, saying the program was "propaganda that riskily hides the Islamic agenda's clear and present danger to American liberties and traditional values." And for some crazy reason, the store took the FFA's complaint seriously -- so seriously that they pulled their ads from the show.

With the views expressed by the FFA being so completely the opposite of what most Americans feel about a show like this, Lowe's made a grave mistake. The backlash to their decision to yank the ads has been loud and clear: California State Sen. Ted Lieu even called for a boycott and legislative action if the company doesn't apologize to Muslims and reinstate its ads.

More power to Lieu and anyone on board with that course of action. Retailers that make missteps like this one deserve to be boycotted. Personally, I've walked away from ever shopping at certain stores when I've learned of their political agendas that don't mesh with my own or ridiculous, politically-charged actions that are very much at odd with my personal philosophies. For example, Urban Outfitters' track record of selling apparel with blatantly racist/bigoted/dangerous messages has kept me at bay as a consumer and the behavior of American Apparel's nasty CEO means I won't spend a dime there.

It's my prerogative not to patronize these business owners whose philosophies and practices I consider downright disgraceful. It's my right to take my business elsewhere. Nah, I know I'm not going to see eye-to-eye with every business owner's decision, but I can at least choose to turn my back on those who are wrong on the big things. We all should, because there's no stronger way to send a message for retailers like Lowe's to change their tune ... or else lose the lion's share of loyal customers.

Would you boycott a store for making a bigoted or political decision you didn't agree with?


Image via TLC

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