When Tyler Christensen realized that piece of artwork had been lifted from his Flagstaff restaurant, The McMillan Bar and Kitchen, he was well within his rights to press charges against the thief, who had been caught by the security camera. The piece, called "The Raven II" belonged to local artist Emma Gardner, and was for sale for $500 -- nothing to sneeze at.
Yup, Tyler could've gone straight to the cops, they could've tracked the guy down, recollected the art, maybe make an arrest, reports could be filed in case the artist wanted to sue to get her money back, etc. But he didn't. Instead he used the power of social media to shame the thief, and it's gone viral.