plus sized swimsuitThis week, Robyn Lawley, gorgeous 24-year-old Australian model, launched a plus-sized swimsuit line. Oh, and by the way, this “plus-sized” line starts at size 8. Go ahead and wrap your brain around that for a minute.

The average American woman is a size 14 so it would stand to reason that anything over that size would be considered plus sized. But it is standard practice that any model over a size 6 be considered plus sized in the fashion industry. To make matters even worse, those size 6 women often model what is supposed to be size 14’s for plus-sized shoots. So how does this all match up? It doesn’t.

Experts says that twenty years ago, the average model was eight percent smaller than the average American woman -but today, models are 23 percent tinier than the rest of us.

I’ve always wondered why clothing in a size 14 on the model never fits a real size 14 like it does in the ads. Now, I know it’s because it’s not a size 14 wearing the size 14. This is a dangerous and slippery slope we are on with women’s body image. If we try to live up to that standard, we just might find ourselves malnourished, in the throes of a nasty eating disorder or dead.

Robin Lawley is marketing her swimsuit line as plus-sized because that is what the fashion industry has taught her plus-sized is. By the way, Robin Lawley is 6’2” and wears a size 12, which by any rational standards is nowhere near plus-sized. She is tall, statuesque and beautiful but even she has been brainwashed into thinking she is plus sized.

We wonder why women fat talk as a national pastime, have such distorted body images. We wonder why 1 in 5 women suffer from eating disorders or disordered eating. Maybe it has something to do with this new trend of labeling perfectly healthy women as plus-sized.

Do you consider a size 8 plus sized?

Image via Madison Plus Select