New Tool Helps Us All Survive Breast Cancer

beyond the shock iphone appWomen are diagnosed every day with breast cancer. Everyone reacts differently, but shock is a pretty normal reaction. But what comes after that? A new iPhone app from the National Breast Cancer Foundation (NBCF) is trying to answer that question.

Called Beyond the Shock, it's a comprehensive guide to understanding breast cancer. What makes it different from a cut-and-dry resource like WebMD: It's got lots of info if you're someone who has been diagnosed (like an amazingly in-depth walk-through of the stages of the disease), but it also serves as a place for loved ones to better understand breast cancer, and works as a tool for doctors to share info. Sounds incredibly ingenious to me!


I also love that the app encourages interaction. You can ask questions of other users, watch videos related to the disease, share content via Twitter, Facebook, email, or text, and listen to real-life stories.

Obviously, the NBCF realizes a woman who has just been diagnosed will benefit not only from communicating with her doctor, but with her friends, family, and others who are battling the disease, as well.

You can download the app for your iPhone, iPod Touch, or iPad, or simply visit the site at

Would you use Beyond the Shock?


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