Photo by sylvarLast week, First Lady Michelle Obama, along with The Healthy Weight Commitment Foundation and the Partnership for a Healthier America, announced that companies including Kraft, PepsiCo, and Kellogg have pledged to cut 1.5 billion calories from their products over the next five years.
I'll be the first to admit that when I'm tired, I often reach for packaged foods to whip up quick dinners. At least now I won't have to feel so guilty about it.
In February the White House announced the Healthy Food Financing Initiative, a $400 million/year initiative aimed to expand access to fresh, healthy food to all underserved urban and rural communities across the country within seven years. The First Lady's childhood obesity initiative, “Let’s Move,” also launched in February.
The Healthy Weight Commitment Foundation (HWCF) is an independent organization supporting “Let’s Move” and the goal of lowering the childhood obesity rate. Food manufacturing companies join HWCF and commit to adding fiber, fruits, vegetables, and vitamins to products, while cutting back on calories, fat, and unhealthy ingredients.
Obesity is a growing problem in the US (no pun intended). Now that some food companies are joining the fight, here's hoping that others follow suit.