News

How Dove's 'Real Moms' Campaign Perfectly Captures Motherhood

NewsPublished Apr 6, 2017
By Maressa Brown
two moms with baby

Meanwhile, Shea, a grad student who appears alongside her female partner (both below), explains, "We are both his biological parents .... We're both going to be moms!" 

two moms with baby

Dove US/YouTube

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And a rock climber named Jackie (holding her baby here) shares, "I don't think I could be the mom that I want to be without climbing in my life. It keeps me who I am."

mom holding baby

Dove US/YouTube

Then there's single mom and tech manager Seung, who shares that she's raising her son on her own. "I'm happy where I am, and I get to make my parenting decisions on my own," she reveals.

mom reading to child

Dove US/YouTube

These are just a few of the moms whose lives we get a glimpse of in the empowering ad. And there's so much to love about even the few details that they're sharing about their perspectives on motherhood. 

Because, mommy-shamers aside, what mom hasn't heard from a well-meaning friend, a family member, a coworker that she should be doing this, not that? At the same time, there's so much pressure to be on your A-game at all times.

More from CafeMom: 10 Things You Made Fun of Your Mom for Doing ... That You Totally Do Now

Hearing these women share their truths and their stances -- knowing that they're standing up and saying, "The perfect way to parent is how I am choosing to do it" -- is nothing short of awesome! Cheers to Dove for featuring their stories and encouraging #RealMoms everywhere to trust their own way -- no matter what motherhood looks like for them. 

Here's the ad in full.

Embedded content: https://www.youtube.com/watch?v=9dE9AnU3MaI

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