Gas Prices Keep Falling and Here's the BIZARRE Thing We're Spending Our Money On

woman sneaking food from fridge

Gas prices have been steadily dropping since September of last year. As of today, the average price is $2.23 a gallon, down more than a dollar from this time last year! Given those numbers, we all should have a pretty good start on saving toward a massive family vacay in Scotland or Egypt or Disneyland, if you're not put off by a little measles. But economics are a tricky thing. And well, we humans are far more complicated than other life forms probably give us credit for.

Advertisement

Which is why instead of saving that extra buck and change per gallon, we're choosing to spend it on ... snacks.

Yes, that's right. Snacks. Potato chips, tortilla chips, pita chips, even orange-dusted Cheetos. We are buying them and furiously crunching away -- presumably while we're driving around, because hey! Gas is super-cheap right now.

What gives?

More From The Stir: 10 Shockingly Good Reasons to Snack All You Want

At first, our imagination ran wild at the possibilities:

Was this a manifestation of the fragile human psyche, still needing to self-soothe after the blow of the Big Recession?

Were we collectively craving salt to replace the tears shed at the thought of losing Stephen Colbert, David Letterman, and Jon Stewart at the same time?

Could this have anything to do with Fifty Shades of Grey? (Because, of course, everything does.)

In an interview with TheStreet.com, we found our answer.

Hugh Johnston, executive president and CFO of PepsiCo, the parent company of Frito-Lay, explained: "We sell an awful lot in gas and convenience stores, and when customers fill their tank and have extra money in their wallets, they tend to go into a store and more often than not buy us."

Oh.

And there you have it: The simplest answer is usually right.

Now go enjoy one more bag of Doritos, then start saving for that big trip.

'Fess up. Have you been buying more snacks lately?

 

Image ©iStock.com/Choreograph

Read More >