The Easiest Way to Save Big on Organic Food at the Grocery Store

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saving money on organic foodBuying more organic food at the grocery store? You’re in good company. The Organic Trade Association reports that 8 in 10 American families say they shop the organic aisle, too. But, yeah, it can be pricey.

Bridget Lappert, the founder of BrokeButBougie.com, a website committed to helping young women live the cashmere lifestyle on a cotton budget, says organic doesn’t have to mean expensive.

"Like typical generic brands, most big box stores have store-brand organic lines," she says. "Target is actually launching a new organic line called Simply Balanced later this year."

Other organic house brands include Simple Truth at Kroger, O Organics and Eating Right at Safeway, Wild Harvest at Albertson’s, 365 Everyday Value at Whole Foods, and GreenWise at Publix. These labels are often priced lower than regular organic brands.

Lappert says buying generic organic groceries is a great way to eat healthy without breaking the bank, but consumers should be careful about purchasing products labeled "natural."

More from The Stir: Buying Fruit Can Be Cheap With These 7 Easy Tips

"When you see the word 'natural' on food packaging, it can mean any number of different things, depending on where in the U.S. you are, who the food manufacturer is and what store is carrying the product," she says. "The term 'organic' is strictly defined in the U.S. by uniform, federal regulations."

"Organic," she said, means the food with the label is following a strict set of farming and production guidelines regulated by the USDA. Foods labeled "natural" do not necessarily, so they might be cheaper but they aren't truly organic.

How do you save money when buying organic food?

 

This post was written by Lesley Kennedy, the senior managing editor at coupon and money-saving site ShopAtHome.com.

food, fruit, grocery shopping, organics, savings

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nonmember avatar um

Target's Simply Valences has been around for a while--used to be Archer Farms Simply Balanced. Looove their fruit strips!

tania... taniamorse85

I love Simple Truth products at Ralphs (Kroger affiliate).  I've actually found some Simple Truth products to be cheaper than non-organic products.

Vanessa Poholek Fasanella

Local farmer's markets usually sell organic produce for a fraction of the price of any store. The one I go to in East Haven, CT is wonderful. I made a list of everything I bought one day, and headed across the street to the Stop&Shop. I had saved almost 81%!

there... theresamac

great article. i always try and go to the farmers markets myself!

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