Who remembers the great Happy Meal toy ban of '10? That is, last year San Francisco voted to ban the Happy Meal in McDonald's, and other restaurants that marketed unhealthy food to kids. Yes there are thousands of crying children in the Bay area right now, and McDonald's is trying to remedy that sad fact. For the children, of course.
In a genius move, the fast food giant will be now encouraging its San Francisco franchises to sell the toys to kids who stop by the clown palace. That's right, no more free toys for you Northern California types! I hate to be a Scrooge at Christmastime, but maybe McDonald's should be selling their toys alongside the Happy Meal at all of its locations.
No, I'm not a fan of fleecing mom and dad out of more cash, but I am a fan of putting one more obstacle between a plate of saturated fat and your kid. After all, if your child has to ask to have a toy, and you have to stop and think about how much it costs, you might stop and think before ordering a cheeseburger and french fry, sundae, and apple pie. (Try getting that song out of your head now.)
I certainly pull into the In 'N' Out one too many times, and they don't even have toys. I'm thinking if when we drove by my kids weren't calling out for a double-double, but calling out for the new Star Wars LEGO action figure, I might be more annoyed. After all, I love me a double-double. Action figures? Not so much.
Granted, we should always be stopping and thinking about what we're putting into our kid's mouths. Even if it's delicious, delicious, junk food that we would like to enjoy ourselves. Putting an extra price tag on that kid's meal just might do the trick.
Do you think McDonald's should charge for their toys?
Image via gadgetdude/Flickr