Myth That McDonald's Owns Chipotle Finally Debunked

24

chipotleOnce upon a time, McDonald's and Chipotle were a couple. McD's owned more than 80 percent of Chipotle's stock. They were good for each other. McDonald's helped Chipotle grow bigger, and Chipotle made McDonald's look cooler. They were kind of like the TomKat of the fast food world. 

Then in 2006, the pair parted ways. They promised to stay friends, but really they had less and less in common as time went on. McDonald's still does its fast food thing the old-fashioned way, while Chipotle is into "food with integrity."

So why does everyone still think Chipotle is McDonald's bitch?

The other day on Facebook, I posted a sweet video Chipotle did with Willie Nelson covering Coldplay's "The Scientist." (See it below.) It's all about Chipotle changing its ways and trying to sell more sustainably grown and raised food -- they use meat and dairy free of artificial growth hormones and antibiotics. A friend of mine responded:

Chipotle? The company owned by McDonald's? Is this suppose [sic] to make me feel warm and fuzzy about a company that engineers its food right down to the last molecule? Nice video, but I ain't buying it.

Poor little burrito company! When will people stop associating you with the Golden Arches? I'm starting to think Chipotle needs to have a large banner on its website and at its stores screaming, "WE'RE NOT OWNED BY MCDONALD'S! NOW SHUT UP AND BUY A BURRITO!"

But even if they were owned by McDonald's, is that the worst thing in the world so long as they keep serving the same ethical food? When we went to Disneyland this summer, I was thrilled to see Honest Tea as an option. Hooray, an alternative to soda! But Honest Tea is at Disneyland because Coke owns the little tea company with "honest ingredients." More and more the big, bad food companies are helping the little, good food companies grow. In fact, a lot of my favorite organic foods are actually owned by food companies I despise. So as long as the little guys get to keep the same values, we all win, right? Or should I be bothered that General Mills owns Cascadian Farms?

Did you think Chipotle was owned by McDonald's? Would that make you less likely to eat there?

 

Image via Chipotle.com

chain restaurants, eating out, eco-friendly, healthy choices, mexican, trends

24 Comments

To add a comment, please log in with

Use Your CafeMom Profile

Join CafeMom or Log in to your CafeMom account. CafeMom members can keep track of their comments.

Join CafeMom or Log in to your CafeMom account. CafeMom members can keep track of their comments.

Comment As a Guest

Guest comments are moderated and will not appear immediately.

Madel... Madelaine

Interesting

KamiB79 KamiB79

Hmmm.......I hadn't ever heard this.

Leele... Leelee1008

didnt even know there was a rumor

ilove... ilovemyboys84

the rumor couldnt have been that big of a deal since this is the 1st i am hearing about it

starl... starlight1968

well seeing as the owner of Chipotle was on a show about creating a new start-up restaurant, said how he started it and that he still owned it...I seriously doubt McD's ever had a hand in it.


Not that I'd really care as that man is a real anal jerk to me (that owns chipotle).

dixie... dixiegurl223626

I never heard of chipotle. We dont have one around my area

Layla... LaylaFlora

I LOVE CHIPOTLE!

nonmember avatar Chris

I remember when Chipotle was part of McDonalds, then after power changed hands at the top of the chain, they decided to focus on mcdonalds instead of these different branches of it's companies. If mcdonalds was still in control of chipotle, you'd certainly have a catch 22. You'd have McDonalds ad dollars and management, but might lose credibility. You wouldn't have Willy Nelson singing a song about sustainability, that's for sure.

1-10 of 24 comments 123 Last
F