Subway Now Bigger Than McDonald's, But Is It Better?

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subway mcdonald'sMy fellow Americans,

Today, we as a people make one giant leap toward a happier, healthier lifestyle. As lunchtime nears, many of us break from the workday to stand together in lines at fast food chains like Subway and McDonald's. On the go, in between meetings and deadlines, many of us are often impatient, indecisive, but mostly ... we're hungry.

But today is the day that our hunger leads us to a new frontier. I am here to give you fantastic news. In our wonderful country, where 34 percent of Americans are obese, we may have a fighting chance. Today, Subway has taken the title from McDonald's as the largest restaurant chain in the United States: The sandwich chain has 33,749 locations worldwide, while McFatty-no-friends has a mere 32,737 locations. This means that Subway has claimed its rightful spot as the head honcho in the world of quick eats (at least as far as size is concerned).

Please, I invite you to stand up, cheer, and rejoice. Take that, obesity. Take that I say.

Really, I mean it: This is fantastic news. Because more venues mean more likability. When Subway is right around the corner, it's more appealing, says Don Fertman, the company's Chief Development Officer:

We're continually looking at just about any opportunity for someone to buy a sandwich, wherever that might be. The closer we can get to the customer, the better.

In all honesty, it's not only that Subway locations outnumber McDonald's, there are several reasons why the sandwich chain is superior to the Golden Arches:

Subway is healthier. McDonald's has made a serious effort to provide healthy options for its customers. But when it comes down to it, it's much easier to choose between one of the several healthier sub options at Subway than try to decipher which item is "the healthiest" at McDonald's. In other words, it's easier to walk into Subway and pick one of their seven subs containing 6 grams of fat or less than trying to decide between 5-piece McNugget and the McChicken, don't you think?

That's not to say that McD's doesn't have some healthy hankerings. In fact, my go-to midday snack in the summer months is a serving of their vanilla soft serve for 140 calories and 3.5 grams of fat (without the hot fudge, sorry girls). But the ease of the McMenu stops there. And Subway, the smart sandwich maker that it is, is taking advantage of that.

Subway has Jared. Jared Fogle is a much better marketing ploy then Ronald McDonald. Jared is warm and likable. Sorry, McD's, but some kids are scared of clowns. I've never met a kid who's scared of Jared. The man's an inspiration! Did you hear about his success in the NYC Marathon? Come on. That alone makes me want to chow down on a 6-inch Subway Club.

You know what you're in for. At Subway you know how much you're spending. The $5 foot-long has revolutionized my weekly food budget. For the same amount of food at McDonald's, you're almost always paying upward of $7. Sure, the $2 difference may not seem astronomical now, but what about 10 meals from now? $20 could buy you lunch for a most of the work week (at Subway!).

Kudos to you, Subway, for taking a title that is rightfully yours. Now if only we could get one in my office. Let's try to get on that and make it an even 33,750 stores, shall we?

Are you more a Subway person, or McDonald's?


http://thestir.cafemom.com/in_the_news/112070/nyc_marathon_celebrity_runners_mayas

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