So last night I was telling my husband about the Kristen Stewart/Rupert Sanders Drama (because this is my version of talking about my work day, all right? Look, we can't all be heroic Newsroom journalists) and after he totally did me the favor of pretending to be interested, he said, "You know, I'd bet big money this whole thing is a giant PR stunt."
As it turns out, my spouse is hardly the only person convinced that Stewart's very public apology for her affair with Sanders is a classic case of wag the dog. Check out the various theories on why the Twilight cheating scandal may be just as fictional as sparkly vampires:
Kristen and Rob were never a couple in the first place OMGZ!
ROBERT PATTINSON AND KRISTEN STEWART ARE NOT A REAL COUPLE – THEY NEVER WERE – THEIRS IS A FAKE SHOWMANCE PUT TOGETHER BY SUMMIT TO PROMOTE THE TWILIGHT FRANCHISE. Rob and Kristen were told to be act if they were in love, as if they were a real couple, to promote the multi-billion dollar Twilight franchise – and they did an amazing job for 3 years, raking in tens of millions for themselves as a consequence, and billions for the franchise. Now that Kristen has messed up and the story is public, Rob is free! He no longer needs to pretend to adore the obnoxious Kristen and waste his time pretending to be her boyfriend. (…) Don’t you dare think that Kristen is apologizing to Rob – she is not – she is apologizing to the Twihards in the hope that they will be able to crawl back into their delusional world and spend more money on the Twilight franchise. -- Celeb Dirty Laundry
Stewart engineered it to make herself more likable.
It could make her actually more alluring. It's not like Sally Field did this, so it could actually enhance her appeal and make her even bigger. -- A senior editor at Us Weekly
It was all a way for Kristen to break it off with Rob, who is gay.
I'm sure it adds fuel to the fire for those who assumed that Kristen was Rob's beard for the past several years. If she's been acting as his beard, this is an easy way to break them up around the time that the franchise ends. People have said that from the beginning. -- A "PR insider"
No wait, it's Kristen who's gay.
She has been seen in increasingly girly outfits, holding hands with Robert, getting photographed on dates etc. Could this alleged affair be nothing more than another attempt to solidify her as a straight female in Hollywood and dispel pervading rumors that she’s gay? -- CollegeCandy
Kristen's apology was intended to save Breaking Dawn 2's ticket sales.
A cynic would point out that Stewart has tremendous financial incentive to make this scandal go away as soon as possible. The last installment in the Twilight saga is scheduled to come out in November, and as Meg Ryan knows, a movie with an adulterous actress has a good chance of bombing. Perhaps in acknowledging and apologizing for the affair now, Stewart's hoping that her teenybopper audience will have the opportunity to mourn, rage, and then forget about the whole thing by the fall. -- The Atlantic
Actually, the cheating was intended to boost Breaking Dawn 2's ticket sales.
By the looks of it, the cheating scandal just came in time months before the final film is set to hit theaters. While others, especially dedicated "Robsten" fans, have been calling it foul, others seem to agree that the scandal just came in time and is simply a publicity stunt. -- International Business Times
Hooboy. Well, personally, I don't think it's a publicity stunt. If I had to guess, I'd say that her lightning-fast, desperate-sounding apology was a Hail Mary to save her relationship with Pattinson. For a starlet who's been so close-mouthed about her romantic life to burst out with the public statement of "I love him, I love him, I'm so sorry" seems authentic and unpolished -- like those are her words, not a publicist's. But who knows! Maybe that's exactly what she wants me to think.
Do you think it's possible this whole Kristen Stewart mess is a PR stunt of some kind?
Image via Gage Skidmore/Flickr


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Comments 59
NO NO NO. It's real and sad. Stop that kind of talk now. Just let things calm down a little bit,so everyone, can get past all of this.
i personally think that it is their business and not the publics. People make mistakes it doesn't make her a bad person.
I was sure it was all a PR stunt to promote the move.
I still am.
If you screw up in a relation ship making a public statement is terrible its a slap in the face to the other person.
If she really wanted his forgiveness talking to him in person is a better way to start.
It did what it needed to though it promoted the movies well and made it all seem way more romantic. I still never say them or read any of it though lol. I do get the reason why though.
It was a good PR idea.
I do believe their relationship is real, why else would there be pics of them trying to "hide" from the press evey time they turn around? Like they plan when and where every camera is going to be so thery can 'fake" being together? Please people, they have to much else going on to go to such an extreme just to try to make a buck, as if they would REALLY need to do that! Not only did those two have BD 2 to finish they each had other films they were working on, he alone had 2/3 other movies comming out this year,and she had at least one more that came out (hense the cheating kiss photo). Some people are just so jealous that they're together because they either want him or want her for themselves.
it very well could be ! i meen look at oboma , he's the biggest farce that ever happen in history !
I dont really think their relationship was a PR stunt but I do think that Rob cared more for her than she did him thats probably one of the things that really annoy me about this Kristen had an amazing guy basically worshipping the ground she walked on and she basically threw it back in his face as fan of theirs I do want them back together but for Rob he deserves so much better I swear I think this is worse than when Britney and Justin broke up
I'm with you on this one! I don't think it was a PR stunt. I think that since she is young, Yes she messed up. All of us do!And since they have been keeping their relationship quite for so long and for her to tell him that she loved him ment that she really wants to say that she's sorry. I don't think either one of them are gay, thats for damn sure!!! I wouldn't care if they were tho, I love them both and I don't think that anyones sexualty should change your mind about someone or a movie or show that your really like. Breaking Dawn Part 2 will be wonderful and have lots of ticket sales wither they are together or not due to everyone already seeing the other movies and will want to see the end of the story on film, we don't watch the Movies for the Actors and Actresses personal lifes..... We watch them so we can pretend that we are in some fantasy world or different life completly different than our own! I think the news need to leave their personal lives alone!