Kids Don't Want Toys for Christmas

Jeanne Sager

Christmas presentsChristmas may never be the same. Battery company Duracell has effectively dashed all sugarplum fantasies with the release of its annual toy survey this month. 

It turns out your kids don't want toys this holiday.

Before you start throwing cash in the air and doing the happy dance, hear this parents: this break with tradition will cost you even more than the toy route.

So what do the kids want?

An iPhone 4.

Of course they do. Don't you? At $600 apiece, I'd also like to pay the mortgage in December.

That said, I wouldn't complain about their second and third place picks either: an iPod Touch and an iPad. And my husband has pick number four -- the new Kinect for Xbox -- on his list. While we're dreaming, I wouldn't mind a summer home on Cape Cod. And no one ever went wrong buying me diamonds. But I digress.

The whole thing makes me feel like an old bat in her bathrobe muttering about kids these days. Thank Gawd the hair is too short for curlers. You'd never get me to put my teeth in.

What happened to their first board game (Candy Land was the hit when I was 5)? Their first sled? A pair of snazzy jammies?

The Walkman's officially dead. Is everything that's good and NOT materialistic about childhood gone too?

Go on and tell me that because the 2,100 kids interviewed for this survey ranged in ages from 5 to 16, the gadgets are all teen requests. It's worth a shot.

Now try telling that to the parent of the 6-year-old asking for her own MP3 player. Or the father of the 7-year-old begging for a Playstation Move.

The most "kiddish" of the choices -- Zhu Zhu Pets and a Toy Story 3 Jet Pack -- were smack dab in the middle of yet more electronic choices on the list:

  1. iPhone 4 (14% of kids)
  2. iPod touch (13%)
  3. iPad (12%)
  4. Kinect for Xbox (6%)
  5. Zhu Zhu Pet Hamsters / Kung Zhu Hamsters (5%)
  6. Flip Video Camera (4%)
  7. Toy Story 3 Jet Pack Buzz Lightyear (4%)
  8. PlayStation Move (4%)
  9. LEGO Harry Potter Years 1-4 Video Game (3%)
  10. Barbie Video Girl (3%)

Our kids are truly the gadget generation. And they're forging their own Christmas. It could ruin the whole holiday.

Unless they're willing to share?


Image via Andrew Eick/Flickr

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