Photo Contest: Embrace the Chaos This Holiday Season & You Could Win $200

embrace the chaos photo contest

For us moms, the holiday season is so full of joy, magic ... and well, total and complete chaos. Yep, 'tis not only the season for decking the halls and churning out big, delicious meals, but we also have to remain hyper-alert so as to stop a small person from trying to flush that entire box of tinsel down the toilet. Been there, we know ... and we're ready this year to totally embrace all of it. Join us by sharing photos of your holiday chaos in our #EmbraceTheChaos Photo Contest today. You could win $200! 


Submit photos celebrating a real-life snippet from your holiday season. Submissions may include photos of your stuffed fridge, a kid-friendly bakeoff, the gift wrap room where the "real magic" happens, your attempt to build "the one thing" your kid asked for from a 47-step instruction manual in Swedish, or anything else that truly represents this beautifully busy, emotionally complicated season.

Enter our #EmbraceTheChaos Photo Contest and you may see your photos in a CafeMom feature story or on our social media. Plus, one entrant will chosen by our editors to win a $200 prize.

How It Works:

1) Upload a photo you feel represents embracing the holiday chaos using the widget below. (You can directly upload from your computer or import from your Instagram account.)

2) Fill out the form, including the caption field, where you can tell us the story behind your photo and why it depicts the joy of holiday chaos for you.

3) You can submit multiple photos. (Limit one entry per day.)

4) The photo with the most votes from our editors judging panel will receive a $200 gift card prize.

Contest entrant must be the creator/owner of the entered image(s). Entries must be posted or reposted from a public account during the entry period. You cannot simply "tag" an older photo. Photos posted from private accounts and/or posted outside of the entry period will not be considered eligible. Please see the Judging Criteria for the photos below for additional details. Multiple entrants are not permitted to share the same Instagram account. Your photo must be published to your own Instagram account during the duration of the campaign or entries will not be acknowledged. Contestants can enter an unlimited amount of times. This Contest is in no way sponsored, endorsed or administered by or associated with Instagram.

Read the Official Rules below.


CafeMom Embrace the Chaos Photo Contest

These Official Rules apply to the CafeMom Embrace the Chaos Photo Contest (the "Contest") conducted by CMI Marketing, Inc. d/b/a CafeMom, 417 Fifth Avenue, 7th Floor, New York, New York 10016 ("CafeMom" or "Sponsor") which will be promoted on Sponsor’s page in the fifty (50) United States and the District of Columbia. The Contest will start at 12:00:00 PM Eastern Standard Time ("EST") on November 20, 2017, and will end at 11:59:59 PM EST on January 6, 2018 (the "Promotion Period"). By entering this Contest, you agree to the terms and conditions set forth in these Official Rules as well as CafeMom’s Terms of Service.

NO PURCHASE NECESSARY TO ENTER. Registering for or visiting the CafeMom website does not increase your chances of winning. The entries will be judged by a panel of experts selected by CafeMom, based on the criteria set forth below.  

1. CONTEST ENTRANTS AND PRIZE RECIPIENTS MUST BE LEGAL RESIDENTS OF ONE OF THE FIFTY (50) STATES OF THE UNITED STATES OR THE DISTRICT OF COLUMBIA, WHO ARE AGED 18 YEARS OR OLDER AT THE TIME OF ENTRY TO BE ELIGIBLE. VOID WHERE PROHIBITED, TAXED OR RESTRICTED BY LAW. THE CONTEST IS SUBJECT TO ALL APPLICABLE FEDERAL, STATE AND LOCAL LAWS, RULES AND REGULATIONS AND WILL BE VOID TO THE EXTENT PROHIBITED BY ANY APPLICABLE LAW, RULE OR REGULATION. This Contest is governed exclusively by the laws of the United States. Associates, employees, officers, directors, and retirees of Sponsor and its affiliates, as well as partners, advertising, and promotions agencies, manufacturers, or distributors of Contest materials and their immediate family members (parents, children, siblings or spouse) or household members (whether related or not) are not eligible. 

2. HERE'S HOW TO ENTER: Visit the CafeMom Embrace the Chaos Photo Contest page (< to learn about the process. Contestants can enter an unlimited amount of times during the Promotion Period. Each individual may only win one prize during the Promotion Period. To enter, you must be a registered user of Facebook and comply with the Statement of Rights and Responsibilities found at To the extent of any conflict between these Official Rules and the Facebook Statement of Rights and Responsibilities, these Official Rules will apply.   This Contest is in no way sponsored, endorsed or administered by or associated with Facebook.

3.  JUDGING: The panel of editor judges will include:

  • Andrew Shue - CafeMom cofounder, Melrose Place star, and dad of three sons and two step-daughters

  • Kate Ward - CafeMedia EVP, Editorial

  • Courtenay Smith - CafeMom Editor in Chief

  • Sheri Reed - CafeMom Managing Editor

  • Rachel Swalin - CafeMom Social Media Director

  • Lauren Gordon - CafeMom Sr. Lifestyle & Entertainment Editor

  • Ashley Austrew - CafeMom Parenting Editor

CafeMom does not guarantee that each judge will review every Photo Submission, until the final round of judging. CafeMom reserves the right to add, remove, or replace judges at any time.  

The judges will select finalists and winners based on the following criteria:

  • Originality

  • Personality

  • Creativity

  • Clarity of Expression

  • Embodies CafeMom - representing an honest, funny, wise, or practical spirit that mirrors motherhood itself

After the close of the Promotion Period, the winner selection process will proceed as follows:

Step 1 – The judges will narrow the photo submissions down to 10 favorites, based on the judging criteria.  

Step 2 – The panel of judges will select one Editor's Choice winner from the 10 finalists.

We expect to complete the judging and announce winners within four weeks of the end of the Promotion Period

4. PRIZE/ APPROXIMATE RETAIL VALUE ("ARV"): The Editor's Choice Winner (listed below, along with their ARV):

  • Your photo promoted by CafeMom

  • $200 Gift Card prize

Please note that, in order to receive the prize listed above, the Editor's Choice Winner will be required to enter into an agreement with CafeMom that allows the use of her name and likeness in connection with the winning photo. No cash redemptions or prize substitutions or transfers will be permitted. In the event of unavailability of any prize or portion thereof, Sponsor reserves the right to substitute a prize or portion thereof of equal or greater value. All federal, state, and local taxes will be the sole responsibility of the winners.

5. INTELLECTUAL PROPERTY RIGHTS. We claim no ownership rights in any Photo you submit, with the only exception being if you were to win and claim one of the prizes. You hereby grant CafeMom and our contractors, agents, and employees, an irrevocable, perpetual, royalty-free, non-exclusive, transferable, worldwide license to use, copy, display, broadcast, transmit, perform, stream, access, view, distribute, and create derivative works based on, and sublicense your Photo, and to use your name, voice and likeness in connection with the Photo and this Promotion, in all media now known or later developed, including without limitation CafeMom's other websites and social media presences.

You represent and warrant the Photo will not infringe, misappropriate, or violate a third party's patent, copyright, trademark, trade secret, or moral rights, or any other proprietary rights, or any other rights of publicity or privacy, or otherwise result in a violation of any applicable law or regulation.

6. GENERAL: By entering this Contest and/or accepting a prize, each entrant and winner: (1) agrees to be bound by these Official Rules; (2) agrees to release, indemnify, and hold harmless Facebook, Inc., the judges, Instagram, Sponsor and its affiliates, partners and advertisers, advertising and promotion agencies, manufacturers or distributors of Contest materials, and each of their respective officers, directors, employees and agents from any and all liability for any claim, loss, harm, damages, regulatory action, costs or expenses (including without limitation property damages, personal injury and/or death) arising out of participating in, preparing or traveling (if applicable) for or in connection with this Contest or any Contest-related activity, the acceptance, possession, use or misuse of any prize, or claims based on publicity rights, defamation or invasion of privacy, copyright infringement, trademark infringement or infringement of any other intellectual property right, breach of contract or merchandise delivery; (3) consents to the use by Sponsor and its Contest partners of his/her name, voice, photographs, likenesses, biographical information, testimonials, statements and/or prize information for advertising, marketing, promotional and/or any other commercial purposes in any medium (whether now or hereafter known) throughout the world in perpetuity without further notice, additional permission or compensation unless prohibited by law; (4) agrees to participate in any and all publicity and promotional activities (except where prohibited) in connection with this Contest as reasonably designated by Sponsor, and (5) acknowledges that this Contest is in no way sponsored, endorsed or administered by, or associated with, Facebook or Instagram. Sponsor is not responsible if the Contest cannot take place or if any prize cannot be awarded due to travel cancellations, delays or interruptions due to acts of God, acts of war, natural disasters, weather, acts of terrorism or any other causes outside of Sponsor's reasonable control. If, in the opinion and sole and absolute discretion of Sponsor, any entry violates any law, rule or regulation or infringes upon the rights of any third party, is inaccurate, illegible, offensive, incomplete or irregular in any way, or otherwise does not comply with these Official Rules, Sponsor may disqualify the entry. This Contest may be cancelled in the event that, in the sole discretion of Sponsor, an insufficient number of eligible entries are received.

7. INTERNET: If for any reason this Contest is not capable of running as planned due to an infection by a computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor, which corrupt or affect the administration, security, fairness, integrity, or proper conduct of this Contest, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate, modify or suspend the Contest.  In the event of modification, cancellation, termination or suspension, Sponsor reserves the right to award the prizes from among all eligible entries received prior to the event requiring such modification, cancellation, termination or suspension.The Sponsor assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft or destruction or unauthorized access to, or alteration of, entries. The Sponsor is not responsible for any problems or technical malfunctions of any telephone network or telephone lines, computer online systems, servers, or providers, computer equipment, software, failure of any e-mail or entry to be received by the Sponsor due to technical problems, human error or traffic congestion on the Internet or at any website, or any combination thereof, including any injury or damage to participant's or any other person's computer relating to or resulting from participating in this Contest or downloading any materials from the Contest. Sponsor may prohibit an entrant from participating in the Contest or winning a prize if, in its sole discretion, it determines that said entrant is attempting to undermine the legitimate operation of the Contest by cheating, hacking, deception, or other unfair playing practices (including the use of automated quick entry programs) or intending to annoy, abuse, threaten or harass any other entrants or Sponsor representatives. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW.

8. USE OF INFORMATION: The information you provide will only be used as described in these Official Rules and in accordance with Sponsor's privacy policy. By participating in the Contest, each entrant hereby agrees to Sponsor's collection and usage of his/her personal information and acknowledges that he/she has read and accepted Sponsor's privacy policy. The information that you provide in connection with the Contest may be used for Sponsor's internal purposes and to send you information about Sponsor's products and special promotions but will not be provided to third parties, except as necessary for the administration of the Contest or as required by law or legal process. In addition, if you have opted in at the point of entry, you may receive email from our partners and advertisers. If you do not wish to receive information from Sponsor in the future, please opt out of receiving future emails as described at the bottom of each communication from CafeMom. By entering, each Entrant acknowledges that Sponsor has the right at all times to disclose information as necessary to satisfy any law, regulation or valid governmental request.  For additional information about Sponsor's Privacy Policy, click here:

9. DISPUTES: All decisions of the Sponsor shall be final and binding. The parties waive all rights to trial in any action or proceeding instituted in connection with these Official Rules, including without limitation the Contest. Any controversy or claim arising out of or relating to these Official Rules and/or the Contest shall be settled by binding arbitration in accordance with the commercial arbitration rules of the American Arbitration Association. Any such controversy or claim shall be arbitrated on an individual basis, and shall not be consolidated in any arbitration with any claim or controversy of any other party. The arbitration shall be conducted in the State of New York, City of New York.

THESE OFFICIAL RULES AND THE INTERPRETATION OF ITS TERMS SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE STATE OF NEW YORK WITHOUT REGARD TO ITS CONFLICTS OF LAWS RULES. For any matters which are not subject to arbitration as set forth in these Official Rules and/or in connection with the entering of any judgment on an arbitration award in connection with these Official Rules and/or the Contest, the parties irrevocably submit and consent to the exclusive jurisdiction and venue of the state and federal courts located in the County of New York in the State of New York. The parties agree not to raise the defense of forum non conveniens.

10. LIST OF WINNERS: To receive a list of the winner/s (available after January 30, 2018) or a copy of the Official Rules, send a self-addressed, stamped #10 envelope by January 6, 2018 to: attn: Embrace the Chaos Photo Contest, CafeMom, 417 Fifth Avenue, 7th Floor, New York, New York 10016.

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