By now, most of us have seen Jessica Simpson's newest ad for Weight Watchers. Hitting the boob tube on December 25, the ad features the rumored pregnant singer standing in the middle of a desert, driving a beat up ol' pick-up truck, and telling viewers that, yes, there's "a lot of pressure to lose weight" and that she's "just Jessica trying to eat real food in the real world."
Listen, I think the commercial in itself is kind of cheesy. I like the message she's sending out, saying that normal women can get healthy by slowly changing their habits, but what's with the desert backdrop, the Western flair, and the pick-up truck? Come on Weight Watchers, this is all you've got?
The biggest qualm I have with the whole thing, though? Jessica's outfit. A plaid open button-down? Come ON Jess. You've dropped 50 pounds. You can do SO much better than this, especially on national TV.
When you lose weight, you want to work on accentuating your best assets. Here, Jessica is wearing a belt at her hips, which doesn't do anything for her, as well as a loose, baggy button-down. I'm not saying that the woman needs to put on a little red dress and strut around town, but come ON momma! You worked HARD to lose those pounds. You dripped sweat in the gym for hours. You learned to loathe the word "lunge." You deserve to flaunt that body.
So how could she have dressed to REALLY show off her slimmer figure? Just like any other woman, Jessica needs to focus on her tiniest areas. Maybe instead of that loose-fitting button-down, she could opt for a more slimming cardigan with a belted waist to show off her hourglass shape. As for her undershirt, the straight line across the bust created by that tank top doesn't do even the sexiest of women any favors. Opting for something like a V-neck, which elongates the neck, would be much, much more flattering.
Something that Jess is doing right? Wearing the right pair of jeans. After dropping pounds, it's easy just to slip into some familiar denim that feels comfortable. But an ill-fitting pair of jeans just is NOT your friend. The ones Jess is wearing here totally flatter her shape.
Let me know what you think about Jessica's new commercial and her look, here:
Image via Weight Watchers