Just when all was quiet on the creepy American Apparel front, Dov Charney lobs this gem at us.
The list of salacious stuff associated with the company really is endless, but let's go over a few noteworthy things before delving into the meat of this post -- it will allow it to sink in better.
Let's see ... there was the totally disgusting, totally weird Butt Magazine towel ... Oh, and who could forget about the sexual harassment lawsuit against Dov from a former employee ... And, hey, does anybody remember those advertisements that featured a lady's -- click at your own risk -- unkempt nether-regions? See? This company's nasty.
And now, my friends, I bring you to today's naughty tidbit from the land of bodysuits and tube socks. American Apparel just came out with a blatantly offensive, rather ugly T-shirt that reads, as you can see, "Teenagers Do It Better."
Barf.
First, let's discuss the overall message: Teenagers do it better. I'm assuming Dov is talking about sex here -- that's what "do it" usually refers to, and to that, I must strongly disagree. I certainly don't want to delve into the sexual practices of teenagers, as that's just ooky, but I will say, I don't think the thing teenagers "do best" is, well, it. I think they can do acne like nobody's business. And angst. And the feeling of being misunderstood. But sex? Negatory. Okay, let's stop talking about teenagers and sex. I’m started to feel weird.
Secondly, the conversation tee. I'm against it. It's lame, it's passe, it's strictly for frat boys in the midst of a beer pong tourney. For a company that perceives itself to be the coolest thing since Velcro (have you even been to one of their stores? The employees are essentially comatose), I would have expected a little more. These kinds of shirts were (sort of) cool, like, 10 years ago. American Apparel may as well be selling an offensive version of an "Everybody loves an Italian girl" shirt. Or something that says, “Trust me, I’m a doctor.”
When American Apparel first came out, I’ll admit, I thought they were pretty intriguing. I saw a bunch of basic T-shirts and leggings at reasonable prices and thought, “Sweet. I can get down with this.” Now when I see their stuff, I just think, “Man, what a perverted company with really cheesy clothes.”
Suck on that, Charney.
What do you think of American Apparel?
Image via American Apparel
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Comments 11
I would not let my kids wear this t-shirt.
I'm sure some will argue that shirt is not specifically talking about sex. Whatever. Whether or not it is, it's still attitude-y. And it wouldn't be something I would let my teenager wear. If I had a teenager. My mother sure as heck wouldn't have let me out of the house in that shirt.
The model in the picture does not look happy. My kids wouldnt wear it, even if they were 18.
Well you've got a dirty mind and don't seem to be in touch with to many teens. Teens don't go around refering to "doing it". 11 year old boys and out oof touch adults maybe but not typical teens. They have much more creative phrases to use now and often they just say the word sex in reference to sex......amazing huh.
Teenagers do a lot of things best and sex is not the first place my mind goes with this shirt. Sure it's one way to think of it but not the only or even first way for most people. You see this shirt and think sex well then you need to look deeply inside yourself. What if they put guys, girls,blonds, athletes, accountants or bears instead of teenagers? Is it still sexual or eewwwy to think about?
I think if you didn't know the company making this shirt and it's history of racey clothes, you wouldn't have headed the sex way either. Of course you seem to have a thing against phrase shirts at all so maybe you would have found fault in it no matter what.
By the way teens are sexual beings, they have hormones and urges and often they act on them (acting doesn't mean having intercourse). it's noot eewwy it reality and rather dumb to try and push it away and not think about it. Nobody says go find one and give instructions but it's not a topic to stick your head in the sand about.
My 17 year old could wear this without any issue. It would definatly be the least of my worries/concerns of clothing choices.
i'll be off the main topic & mention the link to the model with "unkempt nether regions"... for the love of god she was in brief cut undies & yeah they were lace...so she's past puberty & decided to keep a little natural growth! i fail to see how that's a big deal...it's honest advertising that shows that yeah the lace is pretty see-through. with the way the author phrased it i thought it was going to be a jungle pouring out of a teeny tiny bottom! ha!
oh & i don't think the shirt is offensive at all. it just looks like a run of the mill tee with something random & pointless printed on it. eh.