We all know ladies are insecure and need a million different contraptions to make them less so. But how many of us realize that men are often equally insecure?
How do I know?
This product says it all -- the Marks & Spencer Bodymax "support underwear." The "bum lift" underpants claim to do exactly what their name suggests, using seam-free tailoring to raise the wearer’s posterior by a fifth.
It's even worse than man Spanx. Oh I know, it's mean to laugh. After all, women have been lifting and separating their bums for years. But it doesn't stop there.