Marie Denee of The Curvy Fashionista today wrote a post on her blog asking Target to expand its designer collaborations to fit plus-size women. She writes:
Why do you ignore, shun, and sweep me to the side when I want to shop too? Each season, you skillfully and beautifully execute exclusive designer collaborations and partnerships with the leading fashion designers- all to make high fashion attainable to the American woman- yet you ignore me. As plus size women, we are oft neglected, overlooked and always sized out of your collections.
She makes a good point.
Target is one of the most widely-shopped stores in America. If 62% of American women are size 14 or above, then why isn't Target catering to one of its primary demographics?
Denee, along with Patrice from Afrobella and Sarah from Style It Online have created a petition asking Target to include plus sizes in its designer collaboration collections. So far, 531 women have signed it... and I expect many more signatures will follow as this petition gains steam.
Many of the petition signers also have left their own comments for Target.
"I LOVE Target, but your Plus Sized shops have shrunk and offer nothing fun," writes Lo.
"I purchased everything I could from the Liberty of London Target collection and I would have done even more damage if any of the clothing would have fit me!!!" writes Kathleen.
"The lack of plus-sized options prevents me from visiting Target. Ever," writes Wendy.
So what do you think? Should Target expand its plus-size options? Will you sign the petition?
Image via Target