L'Oreal's Elnett Hairspray (Target, $13.99) definitely has a cult following.
Once available only overseas, women stateside would buy it in bulk when they were in Europe and horde it until they could get their hands on more.
I had heard last year from a Beverly Hills stylist that there was a big stir when Elnett was approved for sale here in the US, and that his clients were all rushing to buy it. Now, it's available everywhere, including my local Kroger.
But its price tag still held me back. I've seen it costing anywhere from $13.99 to $18.99, and it's hard to justify spending that much money on hairspray, particularly when my beloved White Rain hairspray does a great job of holding my hair in place at a tiny fraction of the cost. However, in the name of research, I finally caved and bought a bottle of Elnett. Check out my findings -- and see the proof in pictures -- after the jump.
I took this picture immediately after spraying my hair with Elnett. What I loved most about the spray was that my hair stayed soft and styleable, even after spraying it with hairspray. It is a very dry spray, and it gave my hair an incredible amount of lift, volume, and texture.
One important note is that while Elnett is in an aerosol can, you're supposed to spray it in short bursts, about 12 inches from your head. Do not just hold down the button and go crazy with it!
Right off the bat, I was impressed -- but could "the finest hairspray used by the finest stylists" hold my curls on a hot and humid evening out?
Well, no. This is me five hours later (sorry for the blurry shot -- it was late). But even though the curls disappeared after a few hours, the volume was still magnificent. Even now, the morning after, my hair is all tousled and textured and full. Another thing I love about Elnett is that it brushes right out of your hair when you're done with it, and leaves behind no residue.
I don't use hairspray all that often, so I think I'm always going to keep a can of Elnett handy from now on. I'll keep a can of my trusty White Rain handy, too, for those times when I don't want my hair to move at all.
What do you think of Elnett Hairspray? Have you tried it? Will you try it now?
Disclosure: I purchased the Elnett myself.
Images (top to bottom): Target; Lindsay Ferrier; Lindsay Ferrier