Why Breastfeeding Mannequins Are Taking Over This Mall


amigoslactancia/Instagram

While the stigma surrounding breastfeeding in public is finally starting to go away, it's definitely still a thing (as nursing moms everywhere are all too aware). That's why one mall recently introduced special breastfeeding mannequins, to help "change attitudes about breastfeeding in public."

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The pro-breastfeeding group Amigos del la Lactancia (Friends of Breastfeeding) launched the mannequin campaign in Bogota, Colombia.

Their aim is to encourage women to nurse their babies -- and to inspire other people to support them. According to UNICEF, about 81 percent of newborns in the US are breastfed, but in Colombia that number is much lower (around 49 percent).


amigoslactancia/Instagram

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The breastfeeding mannequins are scattered throughout Bogota's Centro Mayor, the largest shopping mall in Colombia.

Each one is posed just like a mom taking a break from shopping to feed her baby. If you've ever been tempted to sit down and nurse in the middle of a furniture display, this next one will give you a laugh!

breastfeeding mannequin
amigoslactancia/Instagram

Other shopping centers in Colombia are participating in the campaign as well, which includes posting signs promoting the acceptance of public breastfeeding.

breastfeeding mannequin
amigoslactancia/Instagram


amigoslactancia/Instagram

More from CafeMom: 

Who says you can't nurse in formal wear?

breastfeeding mannequin
amigoslactancia/Instagram

Even if we do have higher breastfeeding rates in the US, it would still be pretty cool if American malls tried this out, too.

The truth is, we're still a long way away from being able to sit down in the middle of a shopping center and nurse openly without feeling uncomfortable -- and that needs to change!

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