Airline Responds to Breastfeeding Mother Harassed On Plane In Best Way Possible

breastfeeding babyA couple of weeks ago, Deanna Bratter was breastfeeding her baby on a Frontier Airlines flight when a flight attendant told her to cover up. Bratter refused since there was no complaint from another passenger, the lights were dim, and her child was almost asleep. Her husband and 5-year-old child were in the seats next to her. The flight attendant left to bring her the manual which she said stated that a breastfeeding mother should cover up. Another flight attendant came by in the meantime and there was some uncomfortable words exchanged between this person and Deanna's husband. The first attendant returned with the manual which stated Deanna was within her rights to breastfeed uncovered but refused to apologize. As you can imagine, this was a stressful situation.

Frontier Airlines has responded to Deanna directly regarding this matter and they perfectly display how a company should act when something like this happens.

Dear Mr. and Mrs. Bratter, 

Thank you for reaching out to Frontier via social media to bring this matter to our immediate attention. 

We sincerely apologize for the misguided request to cover up from our flight attendant on flight 558 on March 11th. This is not our policy, nor does our Inflight Manual suggest that a nursing mother should cover up. We regret if you and your family were offended by this mistake. Please know this is not indicative of our standard of service and our flight attendant’s actions are being reviewed by Inflight management. 

While we have always welcomed nursing mothers and babies onboard our flights, thank you for providing us with an opportunity to revisit our current written policies, procedures, and training regarding breastfeeding. 

This review has resulted in the following clarification in our Flight Attendant’s Manual: 

Guests who are nursing have the right to breastfeed at their seat on the aircraft. In the event that another passenger is uncomfortable, offer to reseat the uncomfortable guest, if an open seat is available. Frontier crew members will not instruct, or request, a breastfeeding passenger to cover themselves or their child. 

These changes will be added to our manual once we have approval from the FAA; however a “must-read” notification has gone out to the entire Flight Attendant group. A “must-read” supersedes what is currently in the Flight Attendant’s Manual. Moving forward our Flight Attendant training classes will be carefully trained on these new policies as well. 

Proposals have also been submitted to:

Educate our Flight Attendants on the legal rights of nursing mothers in the various countries/airspaces we operate in Post our Breastfeeding policy on our website to make it easy for nursing families to be reassured of our commitment to supporting them. 

We are also actively reviewing our carry-on baggage allowances for nursing mothers who are traveling without their children, but with a breast pump. 

Again, we are grateful for this opportunity and we look forward to continuing to create a travel environment that better supports our nursing mothers and children. 

Sincerely, 

Lori Junker

Senior Manager, Customer Relations 

Frontier Airlines

FlyFrontier.com

I understand that things happen and sometimes employees are on the wrong page with something, but breastfeeding discrimination keeps happening so the dialogue must continue. Just the other day a mom was hassled for breastfeeding in a hospital.

Thank you thank you thank you Frontier! I appreciate their accountability and their quick response.

What do you think of Frontier's response? Have you ever been harassed for breastfeeding in public?

 

Image via Caitlin Regan/Flickr

 

breastfeeding

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1Tall... 1TallMamaCA

Wow, that is amazing from a company. Its about time too. 

nonmember avatar Ayf

Nice job Frontier!

Demon... DemonasMom

I have nursed my daughter many times on flights with United. I always try to cover up, but sometimes the cover falls off. Thank god this has never happened to me. Glad Frontier is working hard to educate their staff.

Tracys2 Tracys2

Whoever wrote that response was a genius. It's just about perfect. I hope they live up to that!

Shant... ShantiBantiMama

I agree Tracys2, an absolute perfect response. I want to fly Frontier!

nonmember avatar Alexandra

Ok..so another offended person received an apology. Does it mean something else because another nursing mom chose to be offended? People in America feel offended everyday..some even receive apologies!! So what's the bigdeal?

nonmember avatar margarita

As a mom that also is in favor of breastfeeding ( i breastfed my kids until they were 2 1/2 years) i can understand that sometimes is still hard to do it in public but i also think that there is no use to expose yourself in public and be showing your tatas on every corner. I breastfed my children outside always. I mean there are moms that literally grab their tatas and pull them out completely uncovered. There are also ways to do things the right way..

Manth... Manthie717

Kudos to Frontier for the response. I still don't understand the controversy behind breastfeeding. I nursed my kids in public when they were little (over 25 yrs ago). Back then there didn't seem to be an issue about it. I guess it's because over 25 yrs ago, it wasn't uncommon practice for women to breastfeed, and use cloth diapers. From what I see there is absolutely nothing wrong with nursing your baby/child when the need arises. You see sites on the internet and there are Xrated movies on satellite TV. It seems to me that the people that are complaining about seeing a breast are the ones that enjoy these type of things in their private life but don't want to see it in real life. What ever happened to being able to provide for your child the best and most natural way possible???

nonmember avatar Robert Barron

The Canadian airline where I work as a flight attendant ,WestJet, has the same policy regarding breast feeding and almost the same language in our manual.

Sarah... SarahHall58

I still don't understand why it's such a big deal to be asked to cover up?? No one can seem to explain that to me. I wouldn't want my breasts out for other people to see. People look. Telling people "not to stare" is not an acceptable answer. For my own personal comfort I wouldn't want my breasts out. Someone please explain to me why it's such a big deal to be asked to cover up.

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