J.Crew Baby Line Gives Parents the Chance to Waste Their Money in Style

J. Crew baby sweaterSigh. Soooo, J.Crew has introduced a baby line, and now I don't know whether to laugh, groan, or cry over the thought that there are some parents who are actually going to pick up this ridiculously expensive stuff for their kids.

Before I go any further, I'd like to go ahead and put it out there that I'm a huge J.Crew fan, and I can't deny that the baby stuff is pretty freakin' adorable. And if I had an infant, I might even been stupid enough tempted to pick up a cute piece or two for "special occasions."

But while a few of the items in the line aren't that overpriced and might be justified as purchases for a generous gift or small mommy splurge -- what in the hell is a baby supposed to do with a $145 cashmere sweater?!?


Or how about a $198 cashmere blanket?

Yes, I said cashmere. (Twice.) For a baby. And even though cashmere is all sorts of soft, cuddly, and awesome -- I can't help but wonder if the nice folks at J.Crew have ever attempted to get strained peas out of it. Or possibly spit-up? Or even poop? (Yes, I went there. We're talking about babies wearing cashmere, for crying out loud.)

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I mean, I know we love our kids and they deserve the best of everything and all that jazz. But I can promise you that an infant doesn't know the difference between cashmere and cotton. That's why smart parents stick to buying baby clothes at retailers like Target, Carter's, Old Navy, Gap -- you know, so they aren't forced to take on a second job just to afford their kid's wardrobe.

And yes, I know there are plenty of moms and dads out there who make oodles of money and have never heard the word budget (like Kim Kardashian and Kanye West). But even if you do have an unlimited bank account, it still seems like such a waste to spend your hard earned cash on something as frivolous as baby cashmere.

Instead, parents need to resist the urge to have the best dressed baby in town, suck it up, and put the money into a college fund instead. At least that way, if their cash winds up being wasted, it's done over a four-year period, which is way less painful and easier to accept than a sweater that's worn for all of about 10 minutes.

Would you buy anything from this line for your baby?


Image via J.Crew

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