There are two kinds of moms who breastfeed in public -- those who cover up and those who don't. Doesn't matter what way you choose to nurse your baby in public, of course, but my point is not every mom should be forced to cover up if it doesn't work for her ... or her baby. And every mother should have the right to feed her baby wherever and whenever baby is hungry.
Luvs, yes makers of diapers, did the incredible and featured a breastfeeding mom in a new commercial. It's funny, relatable, does that whole 'first kid/second kid' comparison, and makes a statement whether they intended to or not in defense of breastfeeding moms. Check it out.
Did you notice how the actor as a first-time mom breastfeeding her baby in the restaurant actually sticks out more with that big white blanket over her? She's uncomfortable and seems nervous trying to hide behind a plant. This is very much how many of us feel as a first-time mom trying to nurse baby in public. Especially knowing how most people think you should hide in the bathroom to do it.
But after the second baby, the mama is at ease. She even jokes to the waiter that her baby already ordered (breastmilk!) after she tells him, Eyes up here, buddy.
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I was a first-time and second-time mom just minutes apart -- I had twins. And I remember those early days of being worried that someone would see a baby at my breast while I was nursing in public and think it was obscene. But after a few months of fussy babies not liking being under covers while eating and worrying where my hooter hider was every time I left the house, I stopped concerning myself with all that and focused on feeding my kids whenever I had to. Because it's really not a big deal. Moms don't get naked to do it. And nipples aren't there on full display when kids nurse either. This Luvs commercial rings so true -- this is what it looks like when a mom breastfeeding in public. Nothing obscene about it.
Well, okay, maybe the commercial stretched the scenario a little bit. If they wanted to make it even more real, the toddler wouldn't have been so well behaved.
Great job, Luvs. And thank you!
What do you think of the commercial?


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Comments 145
My husband was always way more uncomfortable with me nursing in public. I just loved watching him squirm when someone else would notice that I was feeding our baby! I never had a woman give me a difficult time about nursing in public but got a few 'looks' from dudes. They looked pretty disgusted but I'm totally okay with that because these boobies will never be theirs anyways, I really don't care what they think about them! :) I'm all done having babies and nursing so they are officially retired and won't be out in public any longer.
When he came to get our order I thanked him, he told me not to because it is my right to feed my kid, then muttered that he didn't know what she was talking about - I was more covered than she was.
He got a huge tip
I LOVED this commercial!
I don't think I would do anything differently if I had a second child. I bf'ed for 2.5 years with my daughter and I always made sure to cover up or go somewhere private. It's just a matter of modesty for me. I wouldn't whip my boob out while sitting at the dinner table if there weren't a kid there, i sure as heck am not going to do it with one there either.
I saw that commercial a few days ago and LOVE it. It's definitely different for every mom, but the commercial does show how much more comfortable you get with nursing in public the longer you do it, which usually involves multiple kids. :)
Side note, if you use the shirts with the peek-a-boo flap, nothing ever shows!!